AI & technology

Technology is shaping behaviour in almost every facet of our lives; it shapes how patients get healthcare, how and what children learn and how we interact with one another.

To understand and change behaviour, we need to understand technology. That’s why we’re developing innovative research methodologies to make our data collection and analysis precise, efficient and scalable – for example, testing AI-simulated surveying and next generation Natural Language Processing techniques for qualitative data. We’ve also developed PersonifAI, an app that quickly creates and iterates behavioural personas that can be used to design targeted interventions.

The solutions we develop are also increasingly tech-enabled – for example, we’ve built personalised chatbots to increase Covid-19 vaccination rates and integrated behavioural insights into a crowdsourcing anti-corruption app.

BIT is also shaping the future of tech itself. We’ve designed and evaluated global deliberative processes to inform how best to develop AI responsibly, mitigate online harms and reduce the spread of misinformation.