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This is the fourth and final piece in our series explaining the four big shifts in behavioural science that BIT is aiming to achieve. In this series, I've explored how behavioural science must evolve - by thinking in systems, understanding social drivers of behaviour, and adopting adaptive approaches. The final…
Since the federal ban on sports betting was overturned seven years ago, the industry has exploded. Across the 38 states where betting is now legal, more than $145 billion was wagered in 2024 and $1.8 billion in tax revenue was gained in 2023, with numbers rising every year. Conversations around…
How much do you pay into your pension pot every month? How do you know it’s the right amount? While thanks to auto-enrolment most employees in the UK now save regularly into a pension, many aren’t actually saving enough. The Institute for Fiscal Studies (IFS) estimates that about 4 in…
This is the third piece in our series explaining the four big shifts in behavioural science that BIT is aiming to achieve. This time, I’m talking about the third of our four ‘big shifts’ in behavioural science: “Be more iterative and adaptive. Aim for continual improvement, rather than taking a…
This is the second piece in our series explaining the four big shifts in behavioural science that BIT is aiming to achieve. In 2023, BIT published a manifesto setting out ten proposals for the future of behavioural science. Now, BIT and Nesta are setting out how we can advance these…
The US is experiencing an affordable housing crisis, and renters are bearing the brunt of it. For nearly half of renters - over 21 million households - more than 30% of their income goes toward rent. This leaves little room to make ends meet, let alone to save for emergencies…
This is the first piece in our series explaining the four big shifts in behavioural science that BIT is aiming to achieve. In 2023, we published our manifesto, which set out ten proposals for where the field of behavioural science should go next. Now, BIT and Nesta have taken things…
The NHS made historic productivity gains of 15% between 2010 and 2018. Policymakers shouldn’t forget that these were fuelled in part by discretionary effort and that basic improvements in workforce management could help it rise again. NHS productivity finally looks to be recovering, but hospital productivity remains substantially lower than…
The reality is that BIT has always ranged wider than behavioural science, whether in terms of promoting deliberative democracy, the use of reliable evidence, or rapid and low-cost evaluations. Our goal is to improve outcomes in society, using rigour, pragmatism, and the best approaches available. We’re remaining true to that…
We worked with Chatham House to uncover the risky behaviours built into nuclear weapons programmes and understand how we could cut the chances of the worst consequences.
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