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  • Blog
  • 4th Nov 2021

Get-Greener, a new tool to help people change their behaviour and lower their carbon emissions

BIT and Energy Systems Catapult have developed a beta version of a new tool - Get-Greener.com - to help identify the best steps to cut carbon emissions

  • Blog
  • 2nd Nov 2021

Will green tech save us or must we all change our behaviour?

We need to build a world in which the greener choice is simply the obvious choice

  • Blog
  • 1st Nov 2021

How can we use TV to inspire viewers to decarbonise their lifestyles?

In recent years, powerful documentaries - such as Blue Planet, Seaspiracy, Plastic Nile, and even Jeremy Clarkson’s Farm have highlighted environmental issues. As world leaders pack their bags to meet in Glasgow for the COP26 Climate summit, we wonder, could content like this help us achieve Net Zero?

  • Blog
  • 27th Oct 2021

Podcast: Can we nudge to net zero?

In the first of a two-part climate change special, BIT’s Lis Costa sits down with Nobel Prize Winner Professor Richard Thaler, Cambridge University’s Lucia A. Reisch and BIT CEO and founder Professor David Halpern to answer one big question ahead of the COP26 UN Climate Change Conference: Can we Nudge to Net Zero?

  • Blog
  • 22nd Oct 2021

Podcast: Antibiotic resistance, health inequality and the replication crisis

On Christmas Eve December 2020, the World Health Organisation named Antimicrobial Resistance (AMR) and health inequities as 2 of the 10 global health threats to track in 2021

  • Blog
  • 30th Sep 2021

Improving people’s risk perception of coronavirus

What factors affect how people perceive risk? And can we design interventions that help to make risk perception more accurate?

  • Blog
  • 29th Sep 2021

The public has a good understanding of coronavirus risk, but there are still big misconceptions

On ‘Freedom Day’ (July 19th 2021) England entered a new phase in its approach to managing coronavirus. Instead of legislation mandating behaviours, guidance will help people use their own judgement to make risk-based decisions. This change means it is especially important for policymakers to understand how people think about coronavirus risk.…

  • Blog
  • 17th Sep 2021

Applying behavioural insights and dialogue to build Smart Peace in conflict settings

For three years, The Behavioural Insights Team has been part of Smart Peace, an initiative to apply a deep understanding of human behaviour to develop new tools for peacebuilding in some of the world’s most fragile states. In collaboration with the Centre for Humanitarian Dialogue, Conciliation Resources and ETH Zurich,…

  • Blog
  • 16th Sep 2021

Would you like friction with that?

If you’re reading this, you are no doubt familiar with nudges. But what about sludges?

  • Blog
  • 15th Sep 2021

Behavioural Insights Team launches Gambling Policy & Research Unit 🎲

Today, BIT launches the Gambling Policy & Research Unit, a dedicated team of specialists with a mandate to develop and rigorously test methods and approaches to significantly reduce gambling harms. The UK is already the largest regulated gambling market in the world. Our vision for the Gambling Policy & Research…