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- Report
- 19th Apr 2024
L’effet du design des bannières de cookies sur le choix des internautes
En 2018, l’Union européenne a instauré le Règlement Général sur la Protection des Données (RGPD), donnant lieu à l’apparition de bannières « cookies ». Malheureusement, le design de ces bannières s’avère souvent problématique, empêchant régulièrement les internautes de faire un choix aligné à leurs préférences de partage de données.
Also available in: English
- Report
- 19th Apr 2024
The effect of cookie banners design on Internet users’ choice
In 2018, the European Union introduced the General Data Protection Regulation (GDPR), giving rise to cookie banners. Unfortunately, the design of these banners often proves problematic, regularly preventing internet users from making a choice aligned with their data-sharing preferences.
Also available in: Français
- Report
- 11th Apr 2024
Should wagering requirements on gambling bonus offers be capped?
Wagering requirements have significant consequences on how much consumers spend on gambling, and when they can withdraw bonus funds. However, in our earlier experiment testing the impact of slot game advert features, we found that despite their prevalence and consequences, wagering requirements are often hidden in footnotes of advertisements and…
- Report
- 9th Apr 2024
Improving the user journey to reduce dropout from residential gambling services
BIT’s Gambling Policy & Research Unit partnered with Gordon Moody to help address the issue of high dropout rates during the application process.
- Report
- 8th Apr 2024
Pension transfer decision making
Commissioned by People’s Partnership, BIT ran an online lab experiment with UK pension savers, testing the effect of incentives and referrals on people’s intention to transfer their defined contribution (DC) pension.
- Report
- 27th Mar 2024
Behavioural Audit of Gambling Management Tools
In this report, BIT’s Gambling Policy and Research Unit presents findings from a behavioural audit of the user journey and design of gambling management tools.
- Report
- 20th Mar 2024
Fair4All Finance's Customer Engagement Support Guide
The Behavioural Insights Team (BIT), in conjunction with Fair4All Finance, have worked with three community finance providers to launch a new customer engagement support guide to better improve customer engagement using insights from behavioural science.
- Working paper
- 18th Mar 2024
The Shrouded Economy
Executive summary Across the economy, consumers struggle to tell the difference between good and bad products. Critical information, from price to quality, is either missing, hard to access, or hard to compare. The markets are ‘shrouded’. This has obvious costs for consumers, but the effects on the economy run much…
- Report
- 13th Mar 2024
Minimising light pollution by discouraging nighttime lighting in businesses
This project was conducted in 2021/2023 as part of our framework agreement with the Direction Interministérielle de la Transformation Publique (DITP). We assisted the DITP behavioural sciences department following a solicitation from the their office on biodiversity. In 2021, the Office français de la biodiversité (OFB) estimated that 85% of…
Also available in: Français
- Report
- 13th Mar 2024
Réduire la pollution lumineuse en décourageant l'éclairage nocturne des commerces
En 2021, l’Office français de la biodiversité (OFB) estimait que 85% du territoire métropolitain était exposé à de forts niveaux de pollution lumineuse, principalement générés par les éclairages artificiels la nuit. Or, la pollution lumineuse engendre de nombreuses conséquences sur la biodiversité, perturbant les habitats et les cycles de vie…
Also available in: English