Dr Michael Hallsworth is BIT’s Chief Behavioural Scientist. Before his current role, Michael was Managing Director of BIT Americas. For 20 years, he has worked as both an official and an advisor to various governments, and has been a leading figure in applying behavioural science to address practical problems. He is the co-author of the book Behavioral Insights from MIT Press and his new book, The Hypocrisy Trap, will be published in 2025. His work has been published in, among others, The Lancet, the Journal of Public Economics, and Nature Human Behaviour, and has more than 6,000 citations.
He has a PhD in behavioral economics from Imperial College London, was an Assistant Professor at Columbia University, and is currently Distinguished Lecturer at the University of Pennsylvania and a Visiting Lecturer at Princeton University.
