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1-10 of 289 results

Working paper 4th Feb 2025

Working Paper No. 008: Impact of ‘Brain in Hand’ digital support services

A lack of personlised support systems is among the causes of heightened anxiety for many people with autism, ADHD and mental health conditions. While digital tools for neurodivergent populations are emerging, robust evidence supporting their effectiveness remains limited.  We applied our expertise in evaluation to assess Brain in Hand, a…

Report 9th Jan 2025

Understanding gambling through social media in Great Britain

Social media has become a platform for novel gambling and gambling-like products to emerge, potentially posing risk to consumers. Many of these products and promotions are linked to unregulated gambling – gambling facilitated by an operator or person who would require a licence to legally operate within Great Britain (GB),…

Handbook 16th Dec 2024

EAST Framework: Four Simple Ways to Apply Behavioural Insights

If you want to encourage a behaviour, make it Easy, Attractive, Social and Timely (EAST). These four simple principles, based on the Behavioural Insights Team’s own work and the wider academic literature, form the heart of the team’s new framework for applying behavioural insights.

Academic publication 18th Oct 2024

A behaviourally informed chatbot increases vaccination rates in Argentina more than a one-way reminder

We designed and tested a WhatsApp chatbot to understand whether two-way interactive messaging incorporating behaviourally informed functionalities could perform better than one-way message reminders. We ran a large-scale preregistered randomized controlled trial with 249,705 participants in Argentina, measuring vaccinations using Ministry of Health records.

Also available in: Español

Academic publication 18th Oct 2024

Un chatbot con información comportamental aumenta las tasas de vacunación en Argentina más que un recordatorio unidireccional

Diseñamos y probamos un chatbot de WhatsApp para entender si la comunicación interactiva bidireccional, que incorpora funcionalidades informadas por el comportamiento, podría funcionar mejor que los recordatorios de mensajes unidireccionales. Llevamos a cabo un ensayo controlado aleatorizado y preinscrito a gran escala con 249.705 participantes en Argentina, midiendo las vacunaciones…

Also available in: English

Report 17th Oct 2024

Net Zero communications, marketing and public engagement

BIT and Smart Energy GB’s new report shines a spotlight on how essential public engagement is for the Net Zero mission. It identifies 10 key areas to focus activity and action - grouped under our “4As” model of Awareness, Acceptance, Access and Adoption.

Report 16th Oct 2024

Testing a social action programme that develops employability skills

Community Apprentice was a youth social action programme in which teams of Year 10 pupils were supported to design and deliver a fundraising campaign for a charity of their choice. Delivered by Envision, the programme aimed to develop pupils’ self-efficacy, social confidence and teamwork skills, with the long-term aim of increasing their participation…

Design and development by Soapbox.