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  • Academic publication
  • 8th Apr 2015

“Powered to Detect Small Effect Sizes”: You keep saying that. I do not think it means what you think it means.

Randomised trials in education research are a valuable and increasingly common part of the research landscape. Choosing a sample size large enough to detect an effect but small enough to make the trial workable is a vital component.

  • Academic publication
  • 19th Jun 2015

Non-Standard Matching in Charitable Giving – null results from two field experiments

Abstract Many charities make use of ‘matches’ on donations made by their supporters as a way of encouraging more and larger donations. The effectiveness of these matches in the field has been tested elsewhere, but it is unclear whether the current ‘standard’ matching formulation is the most effective. In two…

  • Academic publication
  • 12th May 2016

Does the heart rule the head? Economic and emotional incentives for university attendance

Young people from low income families and in rural areas have been shown to be less likely to attend university than their wealthier counterparts, even with the same grades.

  • Blog
  • 19th Aug 2016

Applying behavioural insights to the Rio Olympics

With the Rio Olympics drawing to a close, we’ve taken some time to reflect on the behavioural insights that could be applied to this year’s games. What it means to an athlete to win a gold, silver or bronze medal; what factors might lead to a win; and the small…

  • Academic publication
  • 23rd Mar 2017

Increasing social trust with an ice-breaking exercise – an RCT carried out with NCS participants

This paper reports the results of a small scale randomised controlled trial carried out by the Behavioural Insights Team in partnership with the National Citizens Service (NCS) and The Challenge, a charity that acts as a delivery organisation for NCS.

  • Blog
  • 21st Jun 2017

Applying behavioural insights in Asia’s city state

We set up BIT Singapore nine months ago to continue our mission to deliver rigorous social impact across the world. Singapore’s Public Service is one of the most innovative and effective in the world. We have been fortunate enough to have experienced this first-hand in our joint work on financial…

  • Blog
  • 30th Jun 2017

The world’s behavioural experts descend on Singapore for BX2017

Over the last couple of days, the Singaporean government hosted 400 practitioners from government, academia and business for the 4th Behavioural Exchange (BX) conference. The aim of the annual conference is to showcase the best examples from around the world of applying behavioural science to public policy. We have picked…

  • Blog
  • 19th Dec 2018

How can we end the Loyalty Penalty?

The Competition and Markets Authority (CMA) has this week recommended 8 reforms to tackle the loyalty penalty across five essential markets – savings accounts, home insurance, broadband, mobile, and mortgages – in response to the ‘super-complaint’ Citizens Advice submitted on this issue. Here are our recommendations.  

  • Blog
  • 3rd Apr 2019

Nudge 2.0

‘Nudge’, the landmark book by Richard Thaler and Cass Sunstein, turned ten this year. Shortly after its publication, public sector experiments started to prove the concept at scale: adding social norms to tax letters and using defaults to get more people saving for retirement, for example. These first generation nudges…

  • Report
  • 5th May 2020

The perception of fairness of algorithms and proxy information in financial services

We partnered with the the Centre for Data Ethics and Innovation to investigate how people respond to the use of algorithms in personal finances.