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  • Person

Laurence Fenn

Laurence is an Associate Advisor based in the London office, working in the Consumer & Business Markets team on a range of research interests.  Prior to joining BIT, Laurence worked as an auditor at a Big Four accountancy firm in Cambridge. He holds a First Class Honours in BSc Management…
  • Report
  • 26th Jul 2024

What do people think are the chances of winning money from a wagering requirement? Supplementary results to the main report

In this report, BIT’s Gambling Policy and Research Unit presents additional evidence wagering requirements (WR)—common restrictions on gambling offers stipulating how many times a player must stake their received bonus funds before they can withdraw anything as their own money—are poorly understood by consumers.
  • Report
  • 17th Jul 2024

Review of Online Choice Architecture and Vulnerability

Commissioned by Citizens Advice, this report explores how online choices architecture disproportionately harm vulnerable consumers, recommending this architecture and vulnerability should be addressed together to protect consumers.
  • Page

Mission Public

BIT is working with Nesta to support the adoption of mission-driven approaches for organisations to pursue stretching, long-term ambitions.
  • Blog
  • 15th Jul 2024

How BIT can help with missions

A new government in the UK brings a new approach and for Labour that means missions.
  • Blog
  • 15th Jul 2024

What are the chances? Insights on gambling advertising from an accidental experiment

Adding odds information in an easy-to-understand format (“lose £7 for every £100 bet on average”) to slot game adverts slightly increased demand and trust in a recent online experiment. An increase in demand is surprising, but might be explained by people’s aversion to ambiguity or limited understanding of odds information.
  • Blog
  • 11th Jul 2024

How can we reach non-English speakers for cancer screenings?

Not everyone takes advantage of screening when they’re eligible, and groups with language and cultural barriers get screened even less.
  • Blog
  • 9th Jul 2024

How do you know that? Someone on Reddit told me

Forums are one of the oldest forms of online communication, where people can freely ask questions - from the weird and wonderful, to practical advice from strangers.
  • Page

Investigating how to build productivity habits among SME leaders: participant privacy notice

Introduction  The goal of this research project is to develop and test whether a mobile application to support SME (small medium enterprise) business leaders with strategic planning, is effective.  Our research is being funded by The University of Manchester.  Contact details  For the purposes of this Project, Behavioural Insights Ltd…
  • Person

Lily Margaroli

Lily is an Associate Advisor in the Education team, where they support the development, implementation and evaluation of interventions aiming to improve outcomes in education. Prior to joining BIT, Lily was the President of Exeter Students' Guild for two years, where they were involved in local and national policy-making, and…