31-40 of 45 results
Back in March of this year, the government announced the introduction of a soft drinks levy (or 'sugar tax'). At the time, we published a blog pointing out that the levy’s success would depend greatly on how producers responded to it. Although shifting customer purchases is important, we predicted that…
Without reliable statistics, we can’t know what progress we are making towards achieving our societal goals. If we are trying to improve educational outcomes, we need to know how pupils are performing. If we want to cut down congestion, we need to understand how busy the roads are. And if…
Governments are showing a growing interest in applying findings from behavioural science to the administration of public health and health care.
Unnecessary antibiotic prescribing contributes to antimicrobial resistance.
Dr Michael Hallsworth, Director of BIT North America and Michael Sanders former Head of Research and Evaluations at BIT, discuss the increasing popularity of behavioural science among policymakers and explore the reason for it's rapid ascendancy in the UK political sphere.
The growth of antimicrobial resistance (AMR) is one of the major health challenges of our time. The UK’s Review on Antimicrobial Resistance has forecast that AMR will result in 10 million deaths and $100 trillion in unachieved GDP a year by 2050. One of the main causes of resistance is…
One in ten hospital outpatient appointments is missed – people don’t turn up, and don’t cancel or rearrange in advance. That’s 5.5 million appointments every year in England alone. Missed appointments lead to people not getting the care they need, when they need it. They also lead to costs to…
Missed hospital appointments are a major cause of inefficiency worldwide. Healthcare providers are increasingly using Short Message Service reminders to reduce ‘Did Not Attend’ (DNA) rates.
The goal of this chapter is to describe how behavioural economics has been applied to health care sector, beginning with the origins of the Behavioural Insights Team in the United Kingdom, and concluding with the broad public health policy context in both the United Kingdom and across much of the…
“Sarah, can you hear me?” The patient lies on the trolley, silent and grey. The doctor bends over her with growing concern. Now he feels no pulse, no breathing – and a once innocuous situation has slipped into crisis. Professional instinct takes over: with a pull of a lever, the…
Design and development by Soapbox.