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  • Academic publication
  • 6th Aug 2013

Collection of Delinquent Fines: An Adaptive Randomized Trial to Assess the Effectiveness of Alternative Text Messages

This paper reports the results of a large randomized controlled trial, led by the UK Cabinet Office's Behavioural Insights Team, which was designed to test the effectiveness of mobile phone text messaging as an alternative method of inducing people to pay their outstanding fines.

  • Blog
  • 31st Oct 2016

Building Character Skills – What Works?

A wide variety of skills are needed for success in life. The traditional focus of policymakers on academic achievement as a marker of people’s talents can cause them to miss the importance of non-cognitive skills, also called character skills. There is now growing evidence that these skills – which include things…

  • Blog
  • 6th Apr 2017

Think Small to Reach Big: a new book by Owain Service & Rory Gallagher

The Behavioural Insights Team was created to help apply a more nuanced understanding of human behaviour to government policy, and to spread the understanding of behavioural science. Governments across the globe are now using behavioural insights to make better policy. But from the outset, we found that there has been…

  • Blog
  • 26th Sep 2017

How to nudge yourself: <i>Think Small</i> now in audiobook

We wrote Think Small because we recognised that many of the core ideas used by the Behavioural Insights Team to develop public policy could be used by all of us to achieve our personal and work goals. Think Small is a framework that sets out seven steps that any of…

  • Blog
  • 3rd May 2018

7 steps to meet your goals: Think Small out in paperback today

Do you always seem to have a couple more drinks than you intended when you go down the pub? Or find yourself routinely coming home from work and unwinding with a G&T? If so, you’re certainly not alone, but the evidence on the impact of regular drinking on our health…

  • Blog
  • 30th May 2018

80% of success in life? Showing up

As the saying goes, 80% of success is showing up*. And the same is true in public services. Every day, millions of people across the globe don’t show up for hospital appointments, school, job fairs, and so on. It might be as little as a few minutes or hours out…

  • Blog
  • 19th Jul 2018

BX is coming back to London for 2019

Football’s not coming home (yet), but we’re delighted to confirm that the annual Behavioural Exchange (BX) conference will be held in London next year. Tickets are on sale now Technically BX isn’t coming home either. The inaugural 2014 conference was held in Sydney, where it returned last month for BX2018.…

  • Blog
  • 20th Sep 2018

We spoke to teenagers about tech: this is what they told us

The debate about technology and ethics has recently taken on a new intensity in media and policy circles. Teenagers’ use of smartphones and social media, and the impact on their mental health and wellbeing, is rarely out of the news. This debate, however, often paints an over-simplified and sensationalised picture.…

  • Academic publication
  • 27th Aug 2019

Behavioural insight and the labour market: evidence from a pilot study and a large stepped-wedge controlled trial

In this article, we describe two experiments measuring the impact of a collection of interventions informed by behavioural sciences to reduce unemployment. In a small-scale pilot study (n = 2,383) run in partnership with a Jobcentre in the UK, we found that small changes to the way jobseekers interacted with employment…

  • Blog
  • 1st Apr 2020

Supporting employers and workers through the pandemic

While Covid-19 is primarily a public health issue, it also presents unprecedented challenges for both employers and workers. In this post, we set out additional suggestions for employers to support their workers during the main part of the crisis, based on behavioural insights.