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Testing, testing

Test, Learn, Adapt makes the case for randomised controlled trials in policy and wins the Inspiration for Government award

Blog 17th Dec 2013

Paper of the week: using Post-It notes to increase survey responses

The paper we would like to highlight this week is a great example of how research can be transferred into practice. Garner (2005) tested the impact of attaching a Post-it note with a hand-written request to survey materials. The study found that the note roughly doubled response rates (76%, compared…

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Professor David Halpern CBE

David Halpern CBE is President Emeritus at the Behavioural Insights Team having previously been the team's CEO from launch of the company (2010-2023) and President & Founding Director (2023-2024). Prior to BIT, David was the first Research Director of the Institute for Government and between 2001 and 2007 was the…

Person

Dr Michael Hallsworth

Dr Michael Hallsworth is BIT's Chief Behavioural Scientist. Before his current role, Michael was Managing Director of BIT Americas and previously led BIT's global work on health and tax. Earlier in his career, Michael was a Senior Policy Advisor in the Cabinet Office of the UK government and has in-depth…

Person

Elspeth Kirkman

Elspeth joined BIT while it was still part of the Cabinet Office. During her time with BIT she held various roles, including overseeing health and education work and setting up and leading the North American office. She is the author of two books relating to behavioural science: Behavioral Insights (2020,…

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