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- Blog
- 5th Jun 2023
How can we build a Net Zero society?
To mark the World Environment Day, we’d like to tell you about our recent major sustainability event. To achieve the UK's net-zero targets, we need significant social and behavioural shifts. But how can we get there? To help answer this question, earlier this year, BIT released a new flagship report…
- Blog
- 21st Apr 2023
Bring your own bag
Many of us have been there. An estimated 100 billion plastic bags are used every year in the U.S., and fewer than 10% are recycled, contributing to a global plastic waste challenge.
- Report
- 25th Jan 2023
How to build a Net Zero society
Tackling climate change is not only a moral and legal obligation but is the growth opportunity of the 21st century and is backed by huge public support
- Blog
- 23rd Sep 2022
People don’t know what to do in extreme heat
Now is the best time to prepare for next summer’s extreme heat.
- Blog
- 17th Aug 2022
Getting the most out of the Inflation Reduction Act’s climate funding with behavioral insights
The US has just passed the Inflation Reduction Act, which aims to reduce carbon emissions by roughly 40% by 2030. Its $369 billion of provisions for climate programs will affect our planet—and our lives—for years to come. Therefore, it’s critical to get the design and rollout of these initiatives right.
- Blog
- 12th Jul 2022
Reframing Sustainability Through a Behavioral Lens
Sustainability is a broad and complex issue encompassing everything from global warming to manufacturing processes. So it’s easy to feel unqualified to speak or too overwhelmed to know where to start. Feeling this way is known as choice overload in behavioral science, and it alone can lead to inaction.
- Blog
- 22nd Apr 2022
How To Promote Better Waste Management With Behavioural Insights
Our planet can’t handle the amount of trash we produce but behavioral insights can help encourage proper disposal
- Blog
- 14th Apr 2022
Three ways behavioral insights can help shift peak energy demand
Across the Americas, climate change is putting pressure on energy providers. To keep the lights on during extreme weather, behavioural science can help