Results

How can we reduce people’s susceptibility to AI-enhanced investment scams in Canada?

Consumer views on fair and open gambling in Great Britain

Fairness and transparency form the cornerstone of trust in any consumer-business relationship. This is no different for gambling: fairness and transparency are essential to ensure customers feel confident that games follow established rules, the odds and terms are clear, and they are protected from harm.  However, research on consumer perceptions…

How behavioural science can help tackle air pollution

Do you know which risk factor contributes to more deaths worldwide than obesity, alcohol and physical inactivity combined? Air pollution. Surprising, isn’t it?  These deaths are highly concentrated in high-polluting low and middle income countries such as China and India, but even in high income countries such as the UK…

Could behavioural science help people put more money into their pensions?

How much do you pay into your pension pot every month? How do you know it’s the right amount? While thanks to auto-enrolment most employees in the UK now save regularly into a pension, many aren’t actually saving enough. The Institute for Fiscal Studies (IFS) estimates that about 4 in…

How to scale interventions (and avoid the voltage effect)

A major barrier to scaling interventions is the voltage effect: when an approach that works in a small trial fails to deliver the same results at scale.  This is a fundamental challenge for the development of evidence-based policy. One of the reasons the voltage effect happens is that it is…

Casey Tran

Casey is an Associate Research Advisor in Predictiv, BIT’s online experiments team. He designs, conducts, and evaluates online randomised controlled trials across a range of policy areas. Prior to joining BIT, he obtained an MSc in Behavioural Science from the London School of Economics and Political Science. He also holds…

BIT appoints UK managing director

BIT has appointed Maddy Phipps-Taylor as UK managing director. Maddy brings enormous expertise in public policy innovation and organisational change, developed through her experience in consulting, government policy, academia, a UK regulator and as a business leader. She brings particular insight into the health sector - from her time in…

Expression of interest

Are you excited about shaping the future of European cities through innovation? We’re looking for skilled innovation leaders and experts across the UK region to help tackle the complex challenges in cities.

Expression of interest privacy notice

This privacy notice describes how the Behavioural Insights Group (“BIT”) collects and uses personal data about you in the context of this request for expressions of interest (“EOI”) for potential roles that may become available (in any capacity, including as an employee, worker, consultant or contractor) at various partners of…

Big shifts for behavioural science: getting more flexible and adaptive

This is the third piece in our series explaining the four big shifts in behavioural science that BIT is aiming to achieve. This time, I’m talking about the third of our four ‘big shifts’ in behavioural science:  “Be more iterative and adaptive. Aim for continual improvement, rather than taking a…