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  • Blog
  • 9th Sep 2021

More than a moment: BIT’s dedication to improving wellbeing

The field of wellbeing represents a classical behavioral "failure", with people misperceiving the choices that will increase their happiness and wellbeing

  • Blog
  • 28th Apr 2021

¿Cómo fomentar la vacunación contra el COVID-19 a través de las ciencias del comportamiento en América Latina?

En la semana mundial de la inmunización, queremos compartir algunos de los aprendizajes de nuestro trabajo fomentando la vacunación contra el COVID-19. Por ejemplo, en Colombia, encontramos que un mensaje simple, de reciprocidad, aumentó en un 15% la intención de vacunación entre la población más escéptica. Estimamos que si estos…

Also available in: English

  • Blog
  • 28th Apr 2021

How can we use behavioural science to promote vaccination against COVID-19 in Latin America?

On World Immunization Week, we want to share some of the learnings from our work promoting vaccination against COVID-19. For example, in Colombia, we found that a simple reciprocity message increased vaccination intent by 15% among the most skeptical population. We estimate that if these messages were sent to the…

Also available in: Español

  • Blog
  • 19th Mar 2021

Cuatro mensajes que pueden motivar la vacunación contra el COVID-19

En Estados Unidos, más de un cuarto de la población no está dispuesta a vacunarse contra el COVID-19. Esta estadística es preocupante, dado que muchas de las personas que muestran desconfianza pertenecen a las comunidades más afectadas por el COVID-19. Nos enfrentamos a una necesidad urgente de salud pública, no…

Also available in: Español

  • Blog
  • 16th Mar 2021

Narratives as a tool: shifting mindsets at scale

Stories provide an accessible way of presenting complex issues. They make it easier for us to relate to people from different backgrounds. Stories' ability to transport us can also make us less likely to push back against the assumptions in a narrative. They can even change health behaviors; researchers have…

  • Blog
  • 15th Mar 2021

Four messages that can increase uptake of the COVID-19 vaccines

More than one in four people in the US say they are unwilling to get the COVID-19 vaccine. That statistic is especially concerning because many are from the communities that have been hit hardest by the pandemic. There is an urgent public health need, therefore, not only for the vaccine…

Also available in: Español

  • Blog
  • 29th Jan 2021

Changing Truck Driving Behavior One Mile at a Time

The Behavioral Insights Team recently partnered with LinkeDrive – an industry leader in truck driver performance management – to identify ways to use behavioral insights to help truck drivers drive more safely and fuel-efficiently, while also improving drivers’ experience on the road.

  • Blog
  • 11th Jan 2021

Holding up our (behavioural) guard long enough for the vaccine to take hold

CEO David Halpern takes a look at who is willing to get the COVID-19 vaccines and what we can do to encourage their uptake.

  • Blog
  • 7th Jan 2021

REACH OUT: An employer’s guide to using behavioral insights in supporting staff mental health and wellbeing

The societal side-effects of the COVID-19 pandemic are harmful and wide-reaching. People are living through unprecedented unemployment, economic hardship, and startling increases in domestic and child abuse. As a result, these overlapping crises are taking a toll on people’s mental health and wellbeing. As such, we present a summary list…

  • Blog
  • 6th Jan 2021

BIT Goes to Washington

It’s now one year since BIT set up its office in Washington, DC - we reflect on establishing ourselves in this new market in an exciting but unusual time.