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  • Working paper
  • 18th Mar 2024

The Shrouded Economy

Executive summary Across the economy, consumers struggle to tell the difference between good and bad products. Critical information, from price to quality, is either missing, hard to access, or hard to compare. The markets are ‘shrouded’. This has obvious costs for consumers, but the effects on the economy run much…

  • Press release
  • 18th Mar 2024

UK GDP held back by hidden information on price and quality

A lack of available information that could help consumers and businesses compare quality and price when buying goods or services is costing the UK economy around £14 billion in revenue, new research from the Behavioural Insights Team (BIT) finds.

  • Blog
  • 13th Mar 2024

Growth Vouchers: Introducing Randomised Control Trials to Government Policy

The Centre for Economic Performance at the LSE recently published the results of a randomised control trial to evaluate the impact of business Growth Vouchers. BIT was involved in the design of this trial from the very beginning and here we reflect on the importance of RCTs, why this one…

  • Blog
  • 28th Dec 2023

Three Promising Opportunities for Applied Behavioral Science Compliance, Cybersecurity & Human Resources

Applied behavioral science has flourished in the private sector over the past decade. Today, there are an estimated 154 corporate behavioral science teams. And this figure doesn’t begin to capture the full magnitude of this work, including recent projects by such disparate companies as Unilever, Indeed and Meta.  

  • Blog
  • 6th Oct 2023

How can benefits calculators and grants portals help the financially vulnerable? 

According to the social policy company Policy in Practice, £19 billion in benefits go unclaimed in the UK each year. The cost of living crisis will likely result in this number growing yet further, as the government has moved to supplement the incomes of benefit claimants. 

  • Blog
  • 2nd Oct 2023

Learn how to use behavioural science to improve your business leadership & decision-making

But by understanding how and why we make the decisions that we do, we can improve how we make decisions as individuals and how large groups of people make decisions at scale.

  • Blog
  • 25th Sep 2023

Pilot findings from Phoenix Group’s Midlife MOT

The UK government’s “Midlife MOT” initiative aims to support individuals in midlife and is a review for workers in their 40s and 50s that helps them assess their finances, skills and health and helps to prepare for retirement and build financial resilience.

  • Report
  • 20th Sep 2023

Using behavioural insights to improve employee financial resilience

By the end of 2023, one million UK households are set to run out of savings entirely. The economic pressures on the country’s workforce resulting from the pandemic and Russian invasion of Ukraine, among other factors, are immense. Without savings – both immediate and pension savings – individuals are completely vulnerable…

  • Press release
  • 20th Sep 2023

Research shows employees want and need new ways to save

A joint research project between PayCaptain, the London-based payroll service provider, and the Behavioural Insights Team has uncovered new findings on employees’ barriers to saving.  With economic pressures on employees continuing to increase and one million households expected to have run out of savings by the end of 2023, the…

  • Blog
  • 13th Sep 2023

Pension Scams: Four ideas for how pension providers can protect pension savers

The impact of pension scams can be devastating for those affected. Beyond the financial loss - on average individuals lose £82,000 of their savings - the emotional and psychological repercussions can be profound.