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- Academic publication
- 25th Sep 2021
I don’t get it, but I like it: Detailed pricing information increases confidence, but decreases quality of decision making
In collaboration with an energy regulator, we tested five versions of a potential Basic Plan Information Documents (BPID) for energy plans in an incentivized online framed field experiment.
- Blog
- 26th Aug 2021
Three experiments to protect homes from flood damage
The most significant natural disaster risk to UK homes is flooding. And climate change is only compounding this risk. One of the most difficult aspects of flooding is its unpredictability. Floods can overwhelm towns and cities in a matter of hours as we’ve seen in Norfolk, Cambridgeshire and Oxfordshire during…
- Report
- 26th Aug 2021
Applying behavioural insights to support flood resilience
Flooding the most significant natural disaster risk to UK homes, and climate change is increasing the risk of flooding even further. Homeowners can minimise the risk of flood damage by taking measures to protect their homes (also known as property flood resilience measures).
- Blog
- 5th Aug 2021
Using behavioural insights to help households correctly segregate their waste
Uncertainty is an issue— if we don’t know what the right option is, we are often inclined to take the path which incurs the lowest effort. This status quo bias is bad news for recycling, because it means people may be sending recyclable refuse to landfill. Uncertainty is also legitimate.…
- Blog
- 29th Jul 2021
Greening pensions: A behavioural perspective
In our latest report, we outline seven ideas, grounded in behavioural science, to achieve a greener pensions system and help to avert the climate crisis. Downstream, we aim to support individual pension-holders to take up greener pension options, and upstream, we address the pensions market itself to improve the availability…
- Report
- 29th Jul 2021
Greening Pensions: A Behavioural Perspective
In this report, we contribute to the emerging conversation on green pensions by highlighting the benefits of using a behavioural perspective. We outline seven ideas, grounded in behavioural science, to achieve a greener pensions system and help to avert the climate crisis.
- Blog
- 28th Jul 2021
What if a behavioural scientist redesigned climate negotiations?
In this blog post, we outline a few creative ways behavioural insights could be applied to COP26 in Glasgow – from lead-up, to opening day, to delivery of the conference itself. This is a tongue-in-cheek manifesto of how the conference would look if overzealous behavioural scientists helped organise it.
- Blog
- 23rd Jul 2021
Reframing pension options to encourage greener choices
We conducted an online experiment to explore how different ‘nudges’ could encourage more people to take-up green pension funds.
- Person
Claire Dale
Claire is a Senior Advisor at BIT France. In this role, Claire leads sustainability and housing projects, that span areas such as energy and water savings, promoting access to housing (and social housing in particular) and encouraging more sustainable behaviours. Prior to joining BIT in March 2021, Claire was a…
- Blog
- 23rd Jun 2021
The future of fashion is circular but can behavioural science help?
With shops now open, many people may be looking to revamp their wardrobe to be less couch-chic and more social-gathering appropriate. But how can we do this sustainably? We consider some evidence of the circular future of fashion and whether insights from behavioural science can help.