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  • Press release
  • 27th Jul 2020

Results from nudge interventions are real and meaningful finds largest-ever independent analysis

A unique academic analysis published today shows that ‘nudge’ interventions are helping governments deliver better outcomes at low cost.  Dr Stefano DellaVigna and Dr Elizabeth Linos from University of California, Berkeley were allowed unprecedented access to data on interventions by two of the best-known nudge units in the world -…

  • Person

Michelle DiMartino

Michelle is a Senior Advisor at BIT Americas, where she works with federal, state, and local governments to design and analyze public policy and operations in light of behavioral science. Additionally, she works with private sector partners in a range of industries to leverage behavioral insights and research methods to…

  • Blog
  • 27th Oct 2020

BIT France opens its doors 🇫🇷

In a time where offices might seem like a distant reality, BIT has just opened a brand new office in Paris. 

Also available in: Français

  • Blog
  • 27th Oct 2020

BIT France ouvre ses portes 🇫🇷

Alors que pour certains d’entre nous le concept de bureau peut sembler une idée distante, le Behavioural Insights Team vient d’ouvrir son premier bureau à Paris (et par la même occasion en Europe continentale !).

Also available in: English

  • Person

Laura Zatz

Laura Zatz is a Senior Advisor at BIT Americas. Her work focuses on applying behavioral insights to improve policies and programs in the domains of public health, nutrition, and environmental sustainability. Previously, Laura worked at the United States Department of Agriculture’s Food and Nutrition Service where she oversaw contracts and…

  • Blog
  • 6th Jan 2021

BIT Goes to Washington

It’s now one year since BIT set up its office in Washington, DC - we reflect on establishing ourselves in this new market in an exciting but unusual time.

  • Blog
  • 16th Mar 2021

Narratives as a tool: shifting mindsets at scale

Stories provide an accessible way of presenting complex issues. They make it easier for us to relate to people from different backgrounds. Stories' ability to transport us can also make us less likely to push back against the assumptions in a narrative. They can even change health behaviors; researchers have…

  • Blog
  • 26th Mar 2021

Why policymakers need Netflix, and why Netflix needs behavioural insights

Mass media interventions have been successful at shifting a variety of behaviours, from encouraging HIV testing in Nigeria through an MTV show Shuga, to reducing inter-ethnic prejudice in Rwanda through radio shows, to increasing reporting of domestic violence using short films at film festivals in Uganda. But understanding how mass media…

  • Academic publication
  • 1st Apr 2021

Applying behavioural science to the annual electoral canvass in England: Evidence from a large-scale randomised controlled trial

While certain behavioural interventions can improve the efficiency of the annual canvass, other approaches or interventions may be needed to increase voter registration rates and update voter information.

  • Blog
  • 8th Apr 2021

Results from (probably) the first behavioural experiments with landlords in the UK

There is a growing need to establish effective ways to encourage private landlords to let properties to those on Universal Credit, both from a property owner and renter point of view. To address the dearth of evidence in this space, we ran two online randomised controlled trials, using our experiment platform…