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Elspeth Kirkman
Elspeth joined BIT while it was still part of the Cabinet Office. During her time with BIT she held various roles, including overseeing health and education work and setting up and leading the North American office. She is the author of two books relating to behavioural science: Behavioral Insights (2020,…
- Person
Dr Michael Hallsworth
Dr Michael Hallsworth is Managing Director of BIT Americas. Before his current role, Michael led BIT's global work on health and tax for five years. Michael was previously a Senior Policy Advisor in the Cabinet Office of the UK government and has in-depth experience of both policy development and service…
- Blog
- 20th Mar 2013
Communicating best practice
This month the government announced plans to set up "What Works" centres to gather, review, and disseminate best practice across a number of policy areas.Dissemination of research findings, particularly in an age of devolution, is of critical importance. Randomised Controlled Trials (RCTs), which are easy to understand (compared with other,…
- Blog
- 8th Jan 2013
Randomised controlled trials in public policy
Dr Ben Goldacre’s Radio 4 programme about the use of randomised controlled trials (RCTs) in public policy is well worth a listen.The programme includes guest appearances from members of the Behavioural Insights Team, with whom Ben wrote a paper on how policymakers can use RCTs to test new interventions.
- Blog
- 19th Dec 2012
Designing interventions in partnership with the people who are going to deliver them
One of Professor Thaler's mantras is "we can't do evidence based policy without evidence". As a team, we are keen advocates of the use of randomised controlled trials (RCTs) in government. But when talking about our trials we are often confronted with the question: "How do you decide what to…