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  • Report
  • 23rd Jul 2015

The Behavioural Insights Team Update 2013-2015

The Update Report covers the past two years of the Behavioural Insights Team’s work. It’s been an exciting period for the team. We’ve managed to expand the breadth and scale of our work (having now run more than 150 trials across almost every area of policy). But the core of…
  • Publication
  • 8th Dec 2015

A head for hiring: the behavioural science of recruitment and selection

This report, written for the CIPD by the Behavioural Insights Team, outlines ways in which harnessing knowledge about how we actually behave can help those engaged in recruitment to improve outcomes for organisations.
  • Blog
  • 21st Feb 2017

Applied: BIT's first behavioural product

When the Behavioural Insights Team (BIT) was established back in 2010, we often concluded that the solution to a problem faced by government wasn’t always a new policy or intervention. It was a tool - like a new website, app, or even physical product - that individuals or organisations could…
  • Report
  • 19th Oct 2017

The Behavioural Insights Team Update Report 2016-17

This report sets out the latest findings from the Behavioural Insights Team and its global partners between September 2016 and August 2017.
  • Blog
  • 8th Nov 2017

Global funders back Applied, first spin out from the Behavioural Insights Team

We are delighted to announce that Applied, the online recruitment tool spun out from the Behavioural Insights Team, has successfully raised funding which will enable it to scale its operations worldwide. Applied started as a project within BIT, when we began to change our internal hiring practices in line with…
  • Blog
  • 1st Feb 2018

Why text?

At BIT, we send a lot of text messages. It’s not just us - other behavioural scientists use them a lot too. In fact, you could wonder aloud whether we have any other ideas. In the last six years we’ve used text messages to increase fine repayments, GCSE pass-rates, University…
  • Report
  • 21st Mar 2018

The impact of improved transparency of foreign money transfers for consumers and SMEs

Final report
  • Person

Ben Lethbridge

Ben is the Head of Growth at BIT. He has over 12 years experience in the mobile technology industry. Most recently Ben headed up the big data work that EE were delivering to the transport and infrastructure sector, creating new partnerships and delivering insights for government departments such as Highways…
  • Blog
  • 17th Oct 2018

50,000 candidates have now applied for jobs through Applied – the Behavioural Insights Team’s first BI Venture

In the early 1970s, only one in twenty people in the top five US orchestras were women. Now that figure is more like one in three. As Harvard Professor Iris Bohnet explains in her book on ‘what works’ to reduce gender inequality, one of the reasons for this shift is…
  • BI Venture

Test+Build

TEST + Build provides a way for users to tackle challenges drawing on BIT’s years of experience. TEST + Build is a digital platform that enables organisations to apply insights from behavioural science to their live communication projects. It provides users with the tools to design more behaviourally informed letters,…