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Samuel joined the BIT shortly after it was created in 2010 as the team’s first economist. He has worked on a large number of UK government policies, including: health, crime, energy & sustainability, taxation, unemployment and economic growth. From 2014-16, Samuel was the team’s UK director for economic growth and…
- 11th Apr 2014
EAST: Four Simple Ways to Apply Behavioural Insights
If you want to encourage a behaviour, make it Easy, Attractive, Social and Timely (EAST). These four simple principles, based on the Behavioural Insights Team’s own work and the wider academic literature, form the heart of the team’s new framework for applying behavioural insights.
- 28th Nov 2014
BIT Policy School: How to Build Capabilities in Public Service, Drawing on Behavioural Insights
Last week, we completed another BIT Policy School. Based on a concept that our Managing Director, Owain Service, devised with Cabinet Office colleagues when BIT was still part of the government, BIT Policy School isn't a normal training course.It's an intensive, 3 day programme that takes participants through a real…
- 26th Sep 2016
Behavioural Economics Guide - Vol 1 Public Policy - Mexican Institute for Behavioural Economics
The Mexican Institute for Behavioural Economics has published their Behavioural Economics Guide. The guide, one of the first of its kind to be written in Spanish, focuses on the application of behavioural economics to public policy. Covering a range of topics, the guide includes a chapter written by the Behavioural…
- 29th Nov 2016
Applying Behavioural Insights: Simple Ways to Improve Health Outcomes
Applying new insights about behaviour can lead to better health outcomes at a lower cost. This report gives an overview of these insights and shows how they can be applied in practice.
- 7th Nov 2017
Changing teachers’ attitudes toward corporal punishment
Physical punishment — from hitting children with sticks to making them kneel to slapping them — occurs every day in classrooms throughout the world. Yet we know experiences of violence at school are linked to lower attendance and academic achievement as well as higher drop-out rates. In turn, lower educational attainment rates among girls can…
- 13th Feb 2018
EAST en español y nuestro trabajo en América Latina
(This post is also available in English) Cuando hablamos de nuestro trabajo en el Reino Unido frecuentemente nos hacen la pregunta: ¿podría algo así funcionar también en otros países? Durante los últimos cuatro años hemos estado colaborando con Gobiernos en América Latina aplicando nuestra metodología, y encontramos que la respuesta…
- 13th Feb 2018
EAST in Spanish and our work in Latin America
(This post is also available in Spanish) When we talk about our work in the United Kingdom, we are often asked the question: Will our approach also work in other countries? Over the past four years we have been collaborating with governments in Latin America applying our methodology, and we…
- Current project
Warwick Business School
Addressing most issues in society, from daily challenges to complex problems, requires an understanding of how and why people behave the way they do in relation to themselves and others. Behavioural science has revolutionised how we approach these problems by challenging traditional models of behaviour and providing a more realistic…
- Case study
- 24th Jan 2019
Strengthening the Metropolitan Police against cyber attacks
Many of the world’s most disruptive cyber attacks have a simple culprit: phishing emails. Since 2017, we have partnered with the Metropolitan Police Service to try to reduce its susceptibility to phishing attacks.