• Report
• 15th Sep 2011

Behavioural Insights Team annual update 2010-11

The Behavioural Insights Team’s Annual Update 2010-11 provides a summary of the Team’s work since it was set up in July 2010.

• Report
• 20th Sep 2012

Behavioural Insights Team’s Annual Update 2011/12

• Handbook
• 11th Apr 2014

EAST Framework: Four Simple Ways to Apply Behavioural Insights

If you want to encourage a behaviour, make it Easy, Attractive, Social and Timely (EAST). These four simple principles, based on the Behavioural Insights Team’s own work and the wider academic literature, form the heart of the team’s new framework for applying behavioural insights.

• Report
• 23rd Jul 2015

The Behavioural Insights Team Update 2013-2015

The Update Report covers the past two years of the Behavioural Insights Team’s work. It’s been an exciting period for the team. We’ve managed to expand the breadth and scale of our work (having now run more than 150 trials across almost every area of policy). But the core of…

• Academic publication
• 26th Feb 2016

Nudge: Recent developments in behavioural science and public policy

Dr Michael Hallsworth, Director of BIT North America and Michael Sanders former Head of Research and Evaluations at BIT, discuss the increasing popularity of behavioural science among policymakers and explore the reason for it's rapid ascendancy in the UK political sphere. 

• Report
• 29th Nov 2016

Applying Behavioural Insights: Simple Ways to Improve Health Outcomes

Applying new insights about behaviour can lead to better health outcomes at a lower cost. This report gives an overview of these insights and shows how they can be applied in practice.

• Report
• 19th Oct 2017

The Behavioural Insights Team Update Report 2016-17

This report sets out the latest findings from the Behavioural Insights Team and its global partners between September 2016 and August 2017.

• Report
• 14th Dec 2017

Using Data Science in Policy

The first report from BIT's Data Science team

• Blog
• 6th Feb 2018

One hundred years of votes for women: what next to close the gender gap in politics?

Behavioural science can offer a range of solutions for the political gender gap. One promising direction is to increase the visibility of female politicians that young women can identify with.

• Blog
• 17th Apr 2018

Unemployed after 40 years: what next?

Keith Lowe worked at the BHP steelworks in Newcastle, a regional city in Australia, for nearly 40 years before it closed in 1999. Despite the shock of closure, Keith walked out of the steelworks’ gates for the last time with confidence in his future. Keith likes using his hands. Before…