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  • Blog
  • 17th Jul 2023

Applying behavioural insights in community-based organizations

Nonprofits of all sizes can generate meaningful benefits from applying behavioural insights (BI), from increasing charitable giving to growing program enrolment, and more. 

  • Blog
  • 22nd Mar 2023

Good data is critical to employment equity

Good data is essential to achieving workplace equity goals.  Imagine as an employer that you’re trying to increase equity in your team or organisation but aren’t sure what your current staff demographics are. To establish an accurate baseline and inform targets, you’ll need data. Specifically, employee self-identification information. This is…

  • New publication
  • 20th Mar 2023

A Manifesto for Applying Behavioral Science

10 new proposals to enable behavioural science to truly fulfill its potential for improving lives and societies

  • Report
  • 16th Mar 2023

How to improve workplace equity: Evidence-based actions for employers

Advancing equity in the workplace is an urgent priority for employers. But it’s hard to know what strategies actually work and are worth investing in.

  • Blog
  • 13th Jan 2023

Gamified online stock trading harms consumers

Gamification tactics can have a strong impact on DIY investors, encouraging them to increase their trading frequency even when doing so is not in their best interest

  • Report
  • 4th Apr 2022

Applying Behavioural Insights to Reduce Commuting Emissions

Globally, transport emissions are rising faster than those in any other sector. In Canada alone, transportation accounted for a quarter of all greenhouse gas emissions in 2019, a 16% increase from 2005 levels. How people get to work contributes to this issue.

  • Blog
  • 4th Apr 2022

Let’s reset how we commute to save emissions

We need to build a future where the green choice is the obvious choice. To achieve our climate change goals, making public transit, biking, walking, or green commuting the obvious choice will be critical.

  • Blog
  • 30th Nov 2021

Making employment services work for job seekers

Most people have been unemployed at some point in their lives. It can be a profoundly demotivating experience.

  • Blog
  • 22nd Apr 2021

Vaccine communications: Equipping community advocates with behavioural science principles

How can governments, nonprofits, and others promote vaccine uptake among people that are questioning or hesitant? 

  • Blog
  • 2nd Nov 2020

How behavioural insights helped Canadians access their tax benefits

Every year, thousands of lower income Canadian families miss out on about $5,000 in benefits and refunds because they do not file their taxes. It is easy to understand why. Tax filing can be burdensome and complex. It is voluntary if you do not owe any money, and the benefits…