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LONDON, 18 October 2024 - A team of international researchers co-led by the Behavioural Insights Team (BIT) and Argentina’s Behavioural Insights and Public Policy Unit, has found that a behaviourally-informed chatbot more than tripled COVID-19 vaccine uptake compared to a control group.
We designed and tested a WhatsApp chatbot to understand whether two-way interactive messaging incorporating behaviourally informed functionalities could perform better than one-way message reminders. We ran a large-scale preregistered randomized controlled trial with 249,705 participants in Argentina, measuring vaccinations using Ministry of Health records.
Also available in: Español
BIT and Rewiring America partnered to identify messages that inspire and enable climate-concerned people to take action toward electrifying. We used our online platform, Predictiv, to test messages aimed at influencing people’s self-efficacy, interest and knowledge about electrification actions.
BIT recently participated in an interdisciplinary Community of Practice (CoP) led by the Pima County Health Department. The goal was to increase health literacy and vaccination rates among Latine people who can become pregnant.
Our ongoing partnership with Meta has yielded strong evidence that deliberative processes are promising mechanisms for platform governance. Last October, building on earlier deliberative processes and our focus on AI, BIT designed and delivered a third Community Forum (CF) sponsored by Meta and working with Stanford University’s Deliberative Democracy Lab.
In 1969, Simplemente María, a soap opera about an industrious single mother, led to a spike in literacy class enrollment in Peru. Edutainment experiments have also helped promote healthy sexual development, improve financial decision making, and prevent intimate partner violence.
Digital tools are promising in the fight against corruption.
Since 2019, BIT has been partnering with the John D. and Catherine T. MacArthur Foundation on their On Nigeria Big Bet. The initiative aims to bolster the momentum around Nigerian-led efforts to strengthen accountability, reduce corruption, and improve the quality of life for Nigerians.
Governments across the U.S. are responsive to residents' needs every day. But what happens when a state can be proactive, and focus on an initiative to support people long term?
While we like to think of ourselves as open to new ideas, the reality is that encountering a new framework or way of thinking is also somewhat threatening.
Design and development by Soapbox.