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- Report
- 4th Apr 2022
Applying Behavioural Insights to Reduce Commuting Emissions
Globally, transport emissions are rising faster than those in any other sector. In Canada alone, transportation accounted for a quarter of all greenhouse gas emissions in 2019, a 16% increase from 2005 levels. How people get to work contributes to this issue.
- Blog
- 4th Apr 2022
Let’s reset how we commute to save emissions
We need to build a future where the green choice is the obvious choice. To achieve our climate change goals, making public transit, biking, walking, or green commuting the obvious choice will be critical.
- Person
Dr Bobby Stuijfzand
Bobby is a Senior Researcher and the Data Science Lead at BIT. Bobby’s main focus is the growth of behavioural data science for positive social impact at BIT. He also oversees the delivery of research using Predictiv, our in-house online experimentation platform which to date has launched over 250 online…
- Blog
- 13th Apr 2022
The role of behaviour change in the race to Net Zero
Last week the Intergovernmental Panel on Climate Change (IPCC) Working Group 3 released its sixth assessment report (AR6). Coming around every 6-8 years these hefty tomes summarise the state of climate knowledge from the scientific community, and this one is all about solutions. Since we’ll be pushing 2030 by the…
- Blog
- 14th Apr 2022
Three ways behavioral insights can help shift peak energy demand
Across the Americas, climate change is putting pressure on energy providers. To keep the lights on during extreme weather, behavioural science can help
- Blog
- 22nd Apr 2022
How To Promote Better Waste Management With Behavioural Insights
Our planet can’t handle the amount of trash we produce but behavioral insights can help encourage proper disposal
- Blog
- 1st Jun 2022
What happens when cycling, walking, or taking the bus is faster than driving?
As traffic deaths hit a 15-year high in the US, Mexico City is showing what’s possible using a behavioral insights lens to guide investments
Also available in: Español
- Blog
- 1st Jun 2022
¿Qué pasa cuando ir en bicicleta, a pie o tomar bus es más rápido que manejar?
En el Día Mundial de la Bicicleta celebramos las calles construidas para las personas y el transporte sostenible. Mientras las muertes por accidentes de tránsito alcanzan el nivel más alto de los últimos 15 años en Estados Unidos, Ciudad de México está demostrando lo que es posible cuando una ciudad…
Also available in: English
- Person
Ed Whincup
Ed is a Senior Advisor in our Energy, Environment & Sustainability team. He leads on projects across a range of policy areas including transport, energy use, energy efficiency sustainable diets, and public acceptability relating to Net Zero policy. Prior to BIT, Ed worked as an Account Manager at IBM, overseeing…
- Person
Dr Karine Lacroix
Karine is an Advisor at BIT Canada. Before joining BIT, she worked as a Postdoctoral Associate at the Yale Program on Climate Change Communication. She conducted research on climate change mitigation, surveying beliefs and attitudes, policy support, barriers and drivers of climate-related behaviour, and evaluating interventions. She has also worked…