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- New publication
- 20th Mar 2023
A Manifesto for Applying Behavioral Science
10 new proposals to enable behavioural science to truly fulfill its potential for improving lives and societies
- Report
- 16th Mar 2023
How to improve workplace equity: Evidence-based actions for employers
Advancing equity in the workplace is an urgent priority for employers. But it’s hard to know what strategies actually work and are worth investing in.
- Blog
- 15th Mar 2023
How to improve quality of work using Behavioural Insights
The latest UK figures show that over a fifth of people aged 16-64 are out of the labour force (neither working nor looking for work). Some of the reasons for inactivity are financial, but others are much more than financial.
- Report
- 15th Mar 2023
How to reduce food waste using three low-cost nudges
In 2022, BIT worked with Ne'ma, the UAE's National Food Waste and Loss Initiative, to test three nudges to reduce food waste in hotel restaurants. The results were stunning: the nudges reduced food waste by up to 44% without affecting customer satisfaction.
- Blog
- 9th Mar 2023
How can influencers encourage sustainable behaviours?
Working with Unilever, and its brands Dove and Hellmans, BIT designed and ran, to our knowledge, the largest online randomised-controlled trial with over 6,013 TikTok or Instagram users from across 3 countries (the UK, USA and Canada) to test the effect of different types of social media messaging.
- Blog
- 8th Mar 2023
Testing digital interventions for sexual reproductive health service uptake in Kenya
For International Women’s Day, we’re sharing some of the lessons we’ve learned through our work in Kenya to encourage girls to access SRH services.
- Report
- 25th Jan 2023
How to build a Net Zero society
Tackling climate change is not only a moral and legal obligation but is the growth opportunity of the 21st century and is backed by huge public support
- Blog
- 25th Jan 2023
New flagship report: How to build a Net Zero society
Delivery of Net Zero isn’t just a technological or economic challenge. It represents and ultimately relies on social transformation.
- Press release
- 25th Jan 2023
Major new research from BIT shows UK public very supportive of steps and policies necessary to reach Net Zero
People are much more ready and willing to make sustainable changes than the current political narrative suggests
- Blog
- 24th Jan 2023
AI to BI: Using artificial intelligence in qualitative research in the Middle East
BIT used AI to co-create images for a campaign to encourage adults in the Middle East to share technical training opportunities with their children