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  • Report
  • 26th Aug 2021

Applying behavioural insights to support flood resilience

Flooding the most significant natural disaster risk to UK homes, and climate change is increasing the risk of flooding even further. Homeowners can minimise the risk of flood damage by taking measures to protect their homes (also known as property flood resilience measures).

  • Blog
  • 5th Aug 2021

Using behavioural insights to help households correctly segregate their waste

Uncertainty is an issue— if we don’t know what the right option is, we are often inclined to take the path which incurs the lowest effort. This status quo bias is bad news for recycling, because it means people may be sending recyclable refuse to landfill. Uncertainty is also legitimate.…

  • Blog
  • 29th Jul 2021

Greening pensions: A behavioural perspective

In our latest report, we outline seven ideas, grounded in behavioural science, to achieve a greener pensions system and help to avert the climate crisis. Downstream, we aim to support individual pension-holders to take up greener pension options, and upstream, we address the pensions market itself to improve the availability…

  • Report
  • 29th Jul 2021

Greening Pensions: A Behavioural Perspective

In this report, we contribute to the emerging conversation on green pensions by highlighting the benefits of using a behavioural perspective. We outline seven ideas, grounded in behavioural science, to achieve a greener pensions system and help to avert the climate crisis.

  • Blog
  • 28th Jul 2021

What if a behavioural scientist redesigned climate negotiations?

In this blog post, we outline a few creative ways behavioural insights could be applied to COP26 in Glasgow – from lead-up, to opening day, to delivery of the conference itself. This is a tongue-in-cheek manifesto of how the conference would look if overzealous behavioural scientists helped organise it.

  • Blog
  • 23rd Jul 2021

Reframing pension options to encourage greener choices

We conducted an online experiment to explore how different ‘nudges’ could encourage more people to take-up green pension funds.

  • Blog
  • 23rd Jun 2021

The future of fashion is circular but can behavioural science help?

With shops now open, many people may be looking to revamp their wardrobe to be less couch-chic and more social-gathering appropriate. But how can we do this sustainably? We consider some evidence of the circular future of fashion and whether insights from behavioural science can help.

  • Blog
  • 17th Jun 2021

Podcast: COVID vaccines & tech repairability

Working with mayors across the US on engaging with people who are cautious or unwilling to get a COVID-19 vaccine and supporting the French government's plans to promote a more sustainable and circular economy by encouraging people to repair rather than replace tech products.

  • Blog
  • 30th Apr 2021

How can we encourage institutional investors to make climate friendly decisions?

To combat climate change, US$90 trillion is needed in sustainable investments by 2030. However markets aren’t moving fast enough. The Paris Climate Agreement calls out the role of the finance industry in boosting green innovation and low carbon industries. The question remains however, as to whether shifting to more sustainable…

  • Report
  • 1st Dec 2020

Guidance on conducting energy consumption analysis

The Behavioural Insights Team (BIT) has developed guidance for energy suppliers on behalf of the Department for Business, Energy and Industrial Strategy (BEIS). It specifies key considerations for carrying out energy consumption analysis, BIT’s recommended methodology, and alternative methodologies. Our intention is to provide suppliers and other organisations with an…