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Report 15th Mar 2023

How to reduce food waste using three low-cost nudges

In 2022, BIT worked with Ne'ma, the UAE's National Food Waste and Loss Initiative, to test three nudges to reduce food waste in hotel restaurants. The results were stunning: the nudges reduced food waste by up to 44% without affecting customer satisfaction.

Blog 13th Jun 2023

Do smart meters reduce households’ energy consumption?

Smart gas and electricity meters are devices that measure and record the amount of energy that a household uses (every 30-minutes) and inform the consumer of how much they are spending on energy via an In-Home-Display (IHD). Consumption data is also automatically relayed to the household’s energy supplier. Smart meters…

Person

Lindsay Mehta

Lindsay is an Advisor at BIT Americas. Before joining BIT, Lindsay worked at Princeton University’s Behavioral Science for Policy Lab on research around sustainability, energy policy, and social norms. Prior to her career transition into behavioral science, Lindsay worked for several years in the environmental nonprofit sector where she assisted…

Blog 19th Jul 2023

Using behavioural science to redesign customer water bills

Last year, the UK sweltered through its hottest summer on record, with droughts declared nationwide. And if this June - the hottest June since records began - is anything to go by, the signs point to this becoming a more regular occurrence in 2023 and beyond. It is a jarring…

Blog 7th Sep 2023

Keeping Household Water Quality Safe

In 2022, we used behavioral insights to help Chicago achieve a 52.8% lead testing kit return rate, which may be the highest in the nation (to the best of our knowledge).

Person

Ambika Bhura

Ambika is an Associate Advisor in the International Programmes cluster, positioned within the Energy, Environment & Sustainability team. Prior to joining BIT, Ambika completed the MSc Behaviour Change at University College London. She has a professional background in ed-tech and career counselling. She holds a BA in Psychology from Lady…

Blog 24th Sep 2024

Let’s electrify!

BIT and Rewiring America partnered to identify messages that inspire and enable climate-concerned people to take action toward electrifying. We used our online platform, Predictiv, to test messages aimed at influencing people’s self-efficacy, interest and knowledge about electrification actions. 

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