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  • Blog
  • 5th Jul 2023

What works to change attitudes towards disabled people

In the UK, 22% of people are disabled, but negative attitudes towards disabled people are far too common. Disabled people face negative stereotypes about lower competence and can be thought of with fear of awkwardness. There is very little evidence on what works and what does not work to improve…

  • Blog
  • 27th Jun 2023

Beyond tech: The role of behavioural science in digital health apps

Digital health technologies, including health apps, have the potential to revolutionise healthcare delivery in the UK by improving patient outcomes, reducing costs, increasing efficiency, and making healthcare more accessible. For health apps to be effective, they must be designed with an understanding of human behaviour so that the digital services,…

  • Report
  • 22nd Jun 2023

Les sciences comportementales appliquées pour promouvoir le civisme dans les jeux vidéo : un manifeste pour le respect

D’après une étude américaine datant de 2019, 74 % des adultes qui jouent à des jeux multijoueurs en ligne aux États-Unis auraient été victimes d'une forme de harcèlement, allant d’insultes sur la base de leur identité, de leur origine ethnique, de leur sexe et de leur orientation sexuelle, au harcèlement…

Also available in: English

  • Report
  • 22nd Jun 2023

Applying behavioural science to promote civil behaviour in video games: a manifesto for respect

According to a 2019 US study, 74% of adults who play online multiplayer games in the US have experienced some form of harassment, ranging from insults based on their identity, ethnicity, gender and sexual orientation, to stalking, sexual harassment and physical threats.  In a study commissioned by the DILCRAH (Délégation…

Also available in: Français

  • Blog
  • 5th Jun 2023

How can we build a Net Zero society?

To mark the World Environment Day, we’d like to tell you about our recent major sustainability event.  To achieve the UK's net-zero targets, we need significant social and behavioural shifts. But how can we get there? To help answer this question, earlier this year, BIT released a new flagship report…

  • Blog
  • 26th May 2023

What might NHS Trusts and other healthcare providers do next?

This week, we have shared our thoughts on how behavioural insights might be applied to the elective care backlog; tackling current demand as efficiently as possible, and reducing future short and long term demand. Today, we’re wrapping up with some final recommendations for NHS Trusts and other healthcare providers, and…

  • Blog
  • 25th May 2023

How can behavioural insights reduce future long term demand in the NHS?

Yesterday, we outlined thoughts on how behavioural insights might reduce future short term demand. Today, we’re highlighting some ways in which we might reduce future long term demand, including (i) maximising uptake of screening and preventative behaviours, (ii) maximising adherence to treatment, and (iii) increasing uptake of remote monitoring.

  • Blog
  • 24th May 2023

How can behavioural insights reduce future short term demand in the NHS?

Today, we’re highlighting some ways in which we might reduce future short term demand, including (i) reducing necessary referrals, follow-ups, and investigations, (ii) improving patient self-care and management, and (iii) supporting patients while they wait.

  • Blog
  • 23rd May 2023

How can behavioural insights tackle current NHS demand as efficiently as possible?

Today, we’re sharing thoughts on how we might tackle current NHS demand as efficiently as possible, focusing on (i) spreading demand by highlighting live availability, (ii) optimising pathways to ensure clinicians have the right information to make the best decisions, (iii) increasing system productivity, (iv) ensuring patients attend appointments, and…

  • Blog
  • 22nd May 2023

How can behavioural insights help reduce the elective care backlog in the NHS?

What can NHS trusts and healthcare providers do now and within their existing resources to reduce the backlogs they currently face?