Chief Programmes Officer - Nesta
Elspeth joined BIT while it was still part of the Cabinet Office. During her time with BIT she held various roles, including overseeing health and education work and setting up and leading the North American office.
She is the author of two books relating to behavioural science: Behavioral Insights (2020, co-authored with Michael Hallsworth), and Decisionscape (2024).
Elspeth is now Chief Programmes Officer at BIT’s sister organisation Nesta.