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- Blog
- 17th Mar 2023
Behavioral science can help prevent the spread of fake news
In a 2022 study, we successfully reduced susceptibility to fake news. Using videos informed by behavioural science, we reduced people’s intent to share disinformation about sexual and reproductive health education (SRHE), increased their knowledge, and shifted their perceptions on the topic.
- Blog
- 17th Mar 2023
Las ciencias del comportamiento pueden ayudar a prevenir la difusión de noticias falsas
En un estudio realizado en 2022, logramos reducir la susceptibilidad a las noticias falsas. Utilizando videos basados en las ciencias del comportamiento, redujimos la intención de las personas de compartir desinformación sobre la educación en salud sexual y reproductiva (también conocida como la educación sexual integral, o ESI), aumentamos sus…
- Blog
- 20th Jan 2023
Would you support a tax on meat to encourage environmentally sustainable behaviours?
According to the National Food Strategy we should cut our average meat intake by 30% to reach net zero by 2050. However, changing what we eat is difficult, as our diets are strongly rooted in our cultural and social values. Meeting sustainability targets will therefore require policies that make it…
- Person
Laura Litvine
Laura dirige le bureau parisien de BIT, où elle mène une équipe travaillant sur une série de projets à visée sociale adressant des problématiques variées, depuis la santé publique à la protection des consommateurs, en passant par la durabilité, l'éducation, ou encore les finances publiques. Elle travaille au BIT depuis…
Also available in: English
- Person
Aastha Sethi
Aastha is an Advisor with the International team and is based in Mumbai. Prior to joining BIT, she worked for the University of Edinburgh where she helped setup the India office for their international suicide prevention project and worked with various regional governments to influence policy change in this space.…
- Blog
- 10th Jan 2023
Anti-smoking policies have strong public support
Smoking is still the leading cause of preventable illness and premature death. Our new research shows there is significant public appetite for bold policies to support smoking cessation
- Podcast: Inside The Nudge Unit
- 16th Dec 2022
Inside another Nudge Unit
Embedding behavioural science into your organisation - learnings from Blue Cross Blue Shield Massachusetts on how they created a successful Nudge Unit
- Blog
- 16th Dec 2022
Podcast: Inside another Nudge Unit
Embedding behavioural science into your organisation - learnings from Blue Cross Blue Shield Massachusetts on how they created a successful Nudge Unit
- Blog
- 2nd Dec 2022
Encouraging COVID-19 prevention behaviours in Malaysia
By early 2022, we had all experienced two years of an ongoing global pandemic. We’d endured changing regulations, repeated lockdowns, and waves of new variants. At that time, Malaysia – with over 97% of the adult population having received at least two doses of a vaccine and a steady decline…
- Blog
- 25th Nov 2022
Violences conjugales: un outil pour augmenter le nombre de repérages de 76%
Les viols et violences conjugales représentent un risque plus grand pour la santé des femmes que le cancer, les accidents de la route, et le paludisme réunis. Pourtant les médecins ont du mal à aborder ce sujet en consultation. Comment peut-on les encourager à changer leurs pratiques pour favoriser le…