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  • Academic publication
  • 23rd Apr 2016

Provision of social norm feedback to high prescribers of antibiotics in general practice: a pragmatic national randomised controlled trial

Unnecessary antibiotic prescribing contributes to antimicrobial resistance.

  • Publication
  • 28th Apr 2016

Behavioural insights and healthier lives

Dr David Halpern, CEO of the UK-based Behavioural Insights Team, summarises his stint as VicHealth’s inaugural Leading Thinker. Throughout his residency, David’s influence has introduced behavioural insights to VicHealth and partners as an approach to address the health and wellbeing issues facing Victoria.

  • Blog
  • 29th Apr 2016

Behavioural Insights and Healthier Lives: our new report with VicHealth

Public health is about as behavioural as it gets. The leading causes of death are dominated by behavioural and lifestyle factors: smoking, diet, alcohol consumption, accidents, but also more subtle behavioural factors such as how we relate to and support each other. The Australians have long been seen as leaders…

  • Report
  • 8th Jun 2016

Volviéndose global: Un nuevo reporte sobre cómo aplicar ciencias del comportamiento al ámbito de la salud.

Este reporte también está disponible en inglés Realizarse la prueba de diabetes puede ser molesto. La prueba más barata y eficaz requiere que las personas ayunen hasta 10 horas antes .Sumado a esto, si las personas carecen de síntomas, también pueden tener poca conciencia o motivación para hacerse la prueba…

  • Academic publication
  • 23rd Jun 2016

Applying Behavioral Insights to Health Policy: Progress So Far and Challenges to Be Met

Governments are showing a growing interest in applying findings from behavioural science to the administration of public health and health care.

  • Report
  • 8th Aug 2016

Counting Calories: How under-reporting can explain the apparent fall in calorie intake

In the UK, official statistics show a decline in calorie consumption over the past 40 years, yet the population has continued to gain weight over this period. BIT decided to look more closely at how the official statistics on calorie intake are collected. This resulted in some surprising new findings,…

  • Person

Alexander Clark

Alex oversees our work around the Asia-Pacific region, from Hong Kong to Pakistan. He helped to set up the Singapore office in 2016, and spent several years working in Singapore on health policy and financial behaviours, before increasingly taking on our work overseas. In 2023 he became our head of…

  • Blog
  • 11th Nov 2016

The soft drinks levy is working before it has even been applied

Back in March of this year, the government announced the introduction of a soft drinks levy (or 'sugar tax'). At the time, we published a blog pointing out that the levy’s success would depend greatly on how producers responded to it. Although shifting customer purchases is important, we predicted that…

  • Academic publication
  • 20th Nov 2016

Seven Ways of Applying Behavioral Science to Health Policy

This chapter sets out seven ways  of applying behavioral science to policy that are not subject to many of the key criticisms leveled at nudging - most notably, that nudges are manipulative and dis-empowering.

  • Report
  • 29th Nov 2016

Applying Behavioural Insights: Simple Ways to Improve Health Outcomes

Applying new insights about behaviour can lead to better health outcomes at a lower cost. This report gives an overview of these insights and shows how they can be applied in practice.