The focus of our Marketing & Disclosure workstream is to learn more about the impact of advertising on gambling behaviour, and understand more about what customers expect a fair gambling market to look like.
Current projects
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Transparency
Behavioural market design can be used to recalibrate and better align operator incentives to create a safer, more enjoyable, and…
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Using behavioural market design to align gambling operator incentives with consumer interests
This discussion paper presents ideas to reduce gambling harm by reshaping the market. In the UK gambling market, incentives are not strong enough for operators to prevent gambling harm, apart…
